by John Dray | 6th December 2019 | Customer Journey, Email Systems, Event Bridge, First Class, Responsive
It is a shocking result from the Harvard Business Review that 68% of customers leave because they just don’t think you care. It’s not that you have done anything wrong. It is not that you have annoyed them. They just don’t think that you care, so they leave. (There is...
by John Dray | 2nd December 2019 | Customer Journey, Event Bridge, Event Management, First Class
It’s All About Me! Often we characterise someone who likes to be at the centre of attention as selfish, but what does that term mean? Selfish is often a term used to describe OTHER people who are looking after their own needs when we feel that our own needs are not...
by John Dray | 28th November 2019 | Email Systems, Event Bridge, Event Management, Eventbrite, Responsive
I had the recent joy of going to an event in Birmingham. This is my experience. It wasn’t all good. Before the event I was rung up by the event organisers to ensure that I was going. There were plenty of reminders about how to get there, to ensure that I had my...
by John Dray | 26th November 2019 | Event Bridge, Event Management, Eventbrite
One of the most chilling throughts for an event organiser is an empty event. Think about it, after all the effort of preparing the event. After all the expense of publicising it, the worst nightmare is that it will be for nothing. The event will be empty. It doesn’t...