by John Dray - Office | 1st January 2020 | Customer Journey, Marketing, Referrals
I often look around the room at networking events and think, are there any people here in the room that I could do business with? It’s a valid question, as networking is part of an overall marketing strategy for your business. Your presence there is costing your...
by John Dray | 6th December 2019 | Customer Journey, Email Systems, Event Bridge, First Class, Responsive
It is a shocking result from the Harvard Business Review that 68% of customers leave because they just don’t think you care. It’s not that you have done anything wrong. It is not that you have annoyed them. They just don’t think that you care, so they leave. (There is...
by John Dray - Office | 4th December 2019 | Customer Journey, Done for You, Event Bridge, Event Management, Eventbrite
OK you now know why you need to Eventbrite to Salesforce. It comes to the how? What you get with other services With other services, connecting up to Eventbrite and Salesforce is only part of the journey. You have the data flowing from Eventbrite, but where does it go...
by John Dray | 2nd December 2019 | Customer Journey, Event Bridge, Event Management, First Class
It’s All About Me! Often we characterise someone who likes to be at the centre of attention as selfish, but what does that term mean? Selfish is often a term used to describe OTHER people who are looking after their own needs when we feel that our own needs are not...
